Welcome to our resources page, a place where we can organize the most useful resources on the Customerwise website and online.
Our Resources
Here are some of the most useful and popular pages and articles on this website if you are looking to learn more about Mystery Shopping.
- Why Mystery Shopping
- Become a Mystery Shopper
- Our Blog
- Mystery Shopper FAQ for Shoppers
- Mystery Shopper FAQ for Clients/Businesses
External Resources
Mystery Shopping Professionals Association (MSPA) Europe & Africa
The MSPA is the representative industry association for organisations involved in the provision of Mystery Shopping services. It is involved in driving up standards and sharing best practice. Customerwise (an Elite MSPA Member) is one of 450 MSPA member companies globally.
The world's largest professional association for organisations and individuals involved in customer and market research and the leading global authority for the research, insight, marketing science and data analytics sectors. The society also operates as a voluntary regulator. Customerwise includes members of the MRS, and the company itself complies with the society's regulations and (voluntary) best practice guidelines.
The Institute of Customer Service
They publish some very informative material on performance and trends in customer service.
